Posted September 14, 2019 07:08:02 If you’re a woman or a minority, you’re often a target for discrimination.
But if you’re an entrepreneur, chances are you’ve been the victim of discrimination before.
For most of us, there’s a perception that businesses are undervalued, that we’re not valued enough.
That we’re less likely to be successful.
But it’s not true.
Many of us are under-valued because of the stigma that exists when we speak up about our experiences.
We’re often blamed for our own struggles, and the thought that others might have experienced discrimination.
When we fail, it’s because we’ve failed to acknowledge the impact of discrimination on others.
When it comes to the workplace, our successes and failures are often overshadowed by those of others.
And while we’ve been discriminated against before, discrimination still persists.
If you want to be more successful in business, it is important to understand how you can be a leader in the workplace.
We’ve created the book, “Dreamed: How to Be a Successful Entrepreneur,” which helps you understand your role in creating an environment that is supportive of diversity.
In this excerpt, I’ll share some tips for entrepreneurs who have faced discrimination and how to overcome it. 1.
Listen to the facts.
You’ll often hear that you’re the victim when you speak up, but this doesn’t necessarily mean you’re in trouble.
It can be easy to dismiss your complaints and assume that you must be upset that others have a different experience than you do.
However, the truth is, you may not be.
In fact, you can actually be part of a problem if you don’t actively confront it. 2.
Know your value.
When I spoke to a few of my female friends about discrimination, they told me that the majority of people have to take some of the blame when discrimination happens.
But in fact, the majority is the victim.
The reason is simple: the way you’re treated is your choice.
When you’re given the opportunity to participate in the business of a company, you are free to make your own choices about how to run your company.
And when you are given the choice to choose to work with someone of the same race or ethnicity, you have the right to choose.
The truth is that discrimination against women and minorities has to do with race and ethnicity.
It’s a societal issue.
Recognize that there are benefits to diversity.
Being diverse is part of being successful in the workforce.
It helps you to meet customers, generate sales, attract and retain employees, and build a brand.
And if you choose to embrace your uniqueness, it will lead to your success.
Recognise that discrimination doesn’t always affect everyone equally.
Discrimination is never a bad thing.
When someone is treated differently because of their race, religion, gender, or sexual orientation, that’s not discrimination per se.
Rather, it can be an attempt to keep the marginalized and vulnerable from participating in the company.
The best way to ensure that everyone is treated equally is to support them in their endeavors and be inclusive of their experiences.
Recogniz that discrimination is not an insurmountable barrier to success.
There are many ways that we can make our businesses more inclusive.
One of the most important is to listen to our customers.
It is very easy to be dismissive of customers’ needs when they are not fully informed about what’s on offer.
If we’re missing important information, or if we’re too dismissive of someone’s experience, we may feel that the customer has no interest in participating.
Unfortunately, this attitude can become a barrier to the success of our businesses.
For instance, we often have to be very upfront about why we’re offering something or how it works.
That’s not always easy.
However; it’s often the case that customers will accept what we offer when we’re upfront.
If that’s the case, they’ll likely agree to pay the higher price for our services because we’re providing them with value.
Be willing to change the world for the better.
Many women and other minorities have experienced a great deal of discrimination in the past.
We are all made to feel like second-class citizens, and it’s hard to change that.
But there is one thing that we all can do to help the world become a better place.
That is to take action to end the discrimination we face.
The first step is recognizing that we are all human beings with the potential to be leaders.
To do that, we need to make a commitment to change our own world.
As an entrepreneur and a person of faith, I believe that the next time we face discrimination or have a negative experience with someone, it should be because we recognize the opportunity and the value we bring to the table.
I know this can feel daunting, but it’s important to be clear about our values, and to take the next step in empowering others.
I encourage you